IBM C8010-474 Actual Free Exam Questions & Community Discussion

  • Exam Code/Number: C8010-474
  • Exam Name/Title: IBM Tealeaf Customer Experience Management V8.7, Business Analysis
  • Certification Provider: IBM
  • Corresponding Certification: IBM Certified Business Analyst
  • Exam Questions: 100
  • Updated On: May 26, 2026
An analyst is validating an existing hit attribute to find the exact promocode text ?2zZz99eE? The business team indicates that the report is not showing the usage of this promocode. They can see from other systems that users are entering the promocode onto the website and completing purchases successfully.
The hit attribute is configured as follows: Which setting should be changed?
Correct Answer: A Vote an answer
A clothing retailer wants to learn about statistically significant changes in conversion rates by traffic type. What type of Top Mover would give them the data they need?
Correct Answer: A Vote an answer
A business analyst is working with a coupon code entry field, and wants to make an event that fires when the value entered is not a valid coupon code. There are 3000 valid coupon codes.
How can this be accomplished?
Correct Answer: C Vote an answer
An event modeler creates an event to look for an application specific error message in the Response. When should this event be evaluated?
Correct Answer: A Vote an answer
A bank wants to learn more about potential customers applying for a mortgage online. In particular, they want to understand regional success rates on mortgage applications.
They have created events to capture the following information from the application process:
-Applicant postal code -Applicant IP address -Loan amount -Loan type -Application abandoned Which event configurations would create a report to help them understand mortgage applicants from different regions?
Correct Answer: C Vote an answer
In the business process scorecard a developer has defined the failure step to be a compound event. The conditions of this event use the output of all error events that may apply to the business process pages defined in the scorecard. Which evaluation should be applied to the error events in the compound failure event?
Correct Answer: D Vote an answer
An event modeler has created a new event that fires at the end of a session. Which would NOT receive a value?
Correct Answer: D Vote an answer
A user wants to create a ratio alert that fires when more than 5% of sessions contain a "Failed Transaction" error. The first hit of session "session count at session start" will be used as the denominator. The user has created the following event to use as the numerator in the ratio alert.

Which event setting must be changed for this alert to function correctly?
Correct Answer: B Vote an answer
A concert promotion site wants to understand if a particular genre of music is selling an atypical number of tickets. The event builder has created an event that counts the number of sales, and has applied a dimension that breaks out the sales by genre. The event was then designated as a Top Mover. However, in the Top Movers tab of the Event Manager, the music genre values are unavailable to be made as Top Movers. In order to be able to create these Dimensional Top Movers, the values must be:
Correct Answer: D Vote an answer
What is a limitation of Ratio Reports?
Correct Answer: A Vote an answer
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