IBM P8010-096 Exam Details & Actual Exam Questions

Exam Code/Number: P8010-096
Exam Name/Title: IBM Unica Enterprise Campaign Technical Mastery Test V1
Certification Provider: IBM
Corresponding Certification: Sales Mastery

Exam Questions: 91
Updated On: Sep,08 2026
Certification Level: Professional

IBM Unica Enterprise Campaign Technical Mastery Test V1 Exam Questions

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IBM P8010-096 Exam Overview:

Certification Vendor:	IBM
Exam Name:	IBM Unica Enterprise Campaign Technical Mastery Test V1
Exam Number:	000-M96
Available Languages:	English
Related Certifications:	IBM Campaign Cross-Channel Marketing Technical Mastery IBM Unica Enterprise Marketing Operations Technical Mastery
Exam Price:	USD 75 (typical IBM Technical Mastery exam fee, varies by region)
Exam Format:	Scenario-based questions, Multiple choice
Recommended Training:	IBM Digital Marketing Solutions Training
Exam Registration:	Pearson VUE IBM Exams IBM Training & Certification Portal
Sample Questions:	IBM P8010-096 Sample Questions
Exam Way:	Online or Pearson VUE testing center (depending on region and IBM certification delivery method)
Pre Condition:	Recommended prior experience with IBM Unica Campaign or marketing automation systems
Official Syllabus URL:	https://www.ibm.com/training

IBM P8010-096 Exam Syllabus Topics:

Section	Objectives
Topic 1: Performance Tuning & Troubleshooting	- System optimization 1. Flowchart performance tuning 2. Error handling and logs
Topic 2: Security & Deployment	- User roles and access control 1. Security model in IBM Campaign 2. Deployment considerations
Topic 3: Campaign Design & Execution	- Campaign creation and management 1. Offers and treatments 2. Campaign flowchart execution
Topic 4: Data Management & Segmentation	- Audience segmentation techniques 1. SQL and data mapping concepts 2. Base tables and dimension tables
Topic 5: IBM Unica Campaign Architecture & Components	- System architecture overview 1. Campaign server architecture 2. Flowchart / process box design