Oracle 1z0-477 Exam Details & Actual Exam Questions
- Exam Code/Number: 1z0-477
- Exam Name/Title: Oracle Responsys Marketing Platform Cloud Service 2017 Implementation Essentials
- Certification Provider: Oracle
- Corresponding Certification: Oracle Cloud Solutions
- Exam Questions: 72
- Updated On: Sep,16 2026
- Certification Level: Specialist
Oracle Responsys Marketing Platform Cloud Service 2017 Implementation Essentials Exam Questions
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(61 Up Votes)Oracle 1z0-477 Exam Overview:
| Certification Vendor: | Oracle |
|---|---|
| Exam Name: | Oracle Responsys Marketing Platform Cloud Service 2017 Implementation Essentials |
| Exam Number: | 1Z0-477 |
| Real Exam Qty: | 71-72 |
| Exam Duration: | 120 minutes |
| Passing Score: | 63% |
| Available Languages: | English |
| Exam Price: | 245 USD |
| Related Certifications: | Oracle Marketing Cloud Implementation Specialist |
| Certificate Validity Period: | Retired; no longer available |
| Exam Format: | Multiple Choice |
| Recommended Training: | Oracle University Training |
| Exam Registration: | Oracle Education Pearson VUE |
| Sample Questions: | Oracle 1z0-477 Sample Questions |
| Exam Way: | Proctored online or onsite via Pearson VUE |
| Pre Condition: | Recommended: 1-3 years of field experience, 4+ Responsys implementation projects |
| Official Syllabus URL: | https://education.oracle.com/pls/web_prod-plq-dad/db_pages.getpage?page_id=5001&get_params=p_exam_id:1Z0-477 |
Oracle 1z0-477 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Programs | 10% | - Monitor and troubleshoot program flow - Design and build automation programs - Test and publish programs |
| Topic 2: Integration: Interact Connect | 15% | - Data Gateway setup process - Configure Connect data import jobs - Set up Contact Event Data (CED) exports |
| Topic 3: Responsys Data Model | 20% | - Build filters, segment groups, and seed groups - Manage supplemental tables and profile extension tables - Describe Responsys data model structure - Create and manage contact lists |
| Topic 4: Reporting and Analytics | 5% | - Analyze campaign performance metrics - Interpret standard reports and dashboards |
| Topic 5: Campaigns and Forms | 17% | - Design and publish responsive forms - Create, test, and manage multi-channel campaigns - Manage categories and link tables - Campaign dashboard settings |
| Topic 6: Initial Configuration & Deliverability | 18% | - Account setup and activation - Domain branding and delegation - Subscription management configuration - Conversion tracking implementation |
| Topic 7: Creating and Managing Content | 15% | - Dynamic content module configuration - Create and manage documents - HTML editing and responsive design - Personalization using built-in functions |
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