Oracle 1z1-952 Actual Free Exam Questions & Community Discussion

Exam Code/Number: 1z1-952
Exam Name/Title: Oracle Data Management Platform Cloud 2017 Implementation Essentials
Certification Provider: Oracle
Corresponding Certification: Oracle Marketing Cloud

Exam Questions: 75
Updated On: Jul 05, 2026

Question #25

Which of the following represents an opportunity to update the managed taxonomy and classification rules?

A. A client wants to review their data activation integrations.

B. A client has run an inventory report, and wants to prune categories that are returning zero inventory.

C. A client has run an inventory report, and wants to identify their highest-performing categories.

D. A client needs a promotional category added to their taxonomy for a month-long sale.

Discussion 0

Correct Answer: C Vote an answer

Question #26

Which of the following is a reason to review and update a taxonomy?

A. It has been a month since the last audit was conducted.

B. There are too many categories in the taxonomy and it is hard to find the right data.

C. Taxonomy permissioning has been activated.

D. The Category Value Assessment has been requested and addressed.

Discussion 0

Correct Answer: C Vote an answer

Question #27

You are helping your client create a campaign and they ask you what they should select for Win Frequency for a JSON Return Campaign. You discuss their preferences with them and determine that they want the campaign to win when a user in the target audience is tagged with a new or existing category.
Given this, what should they select for Win Frequency?

A. 15

B. Win Every Time

C. 30

D. 7

E. Win Each Category

F. 1

Discussion 0

Correct Answer: B Vote an answer

Question #28

Which option will help your client identify which categories get the most data?

A. Review the cookie inventory.

B. Request an Inventory Report from their account manager.

C. Remove or hide unused categories.

D. Enable taxonomy permissioning.

E. Generate the Site Hits Report.

Discussion 0

Correct Answer: B Vote an answer

Question #29

You want to target four unique sets of user profiles for creative effectiveness testing.
How should you structure the audience(s)?

A. Create four audiences with the same categories, and include 1-3 unique A/B test group categories as a separate segment.

B. Create one audience with four segments, and have each segment include 1-3 unique A/B test group categories.

C. Create four audiences with any combination of categories, as long as each category included is unique and not repeated in the other three audiences.

D. Create four audiences with any combination of unique categories, and include 1-3 unique A/B test group categories with the categories in segment 1.

E. Create four audiences with the same categories, and include 1-3 unique A/B test group categories with the categories in segment 1.

Discussion 0

Correct Answer: C Vote an answer

Question #30

Which two configurations are necessary to implement a JSON Return Tag? (Choose two.)

A. Deploy the JSON Return Tag.

B. Add phint ret=js to the CoreTag.

C. Select JSON Result in the Container Settings.

D. Select JSON Return Tag in the Campaign Settings.

Discussion 0

Correct Answer: A,D Vote an answer

Question #31

Describe the features of an Audience Injection App that uses SDT.

A. The client shares the audience with you, which enables you to get the audience name and composition from your BlueKai seat.

B. The client will whitelist the categories included in the data delivery, which enables you to get the names and IDs of the client's categories.

C. The client shares the audience with you. This will generate an email notification that includes the audience composition.

D. BlueKai programmatically creates audience objects in the channel partner's platform via the API and the API returns the object used in the channel partner's platform for storing and targeting users.

Discussion 0

Correct Answer: D Vote an answer

Question #32

Which two are primary use cases for tagging media creatives? (Choose two.)

A. Media validation

B. Frequency capping

C. Site Side Optimization

D. Prospecting

Discussion 0

Correct Answer: A,B Vote an answer

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