Salesforce MC-202 Exam Details & Actual Exam Questions
- Exam Code/Number: MC-202
- Exam Name/Title: Salesforce Certified Marketing Cloud Email Specialist
- Certification Provider: Salesforce
- Corresponding Certification: Salesforce Marketers
- Exam Questions: 162
- Updated On: Jun,18 2026
- Certification Level: Specialist
Salesforce Certified Marketing Cloud Email Specialist Exam Questions
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(12 Up Votes)Salesforce MC-202 Exam Overview:
| Certification Vendor: | Salesforce |
| Exam Name: | Salesforce Certified Marketing Cloud Email Specialist |
| Exam Number: | MC-202 |
| Real Exam Qty: | 65 |
| Exam Price: | USD 200 |
| Available Languages: | English |
| Exam Format: | Multiple Choice, Multiple Select |
| Exam Duration: | 90 minutes |
| Passing Score: | 67% |
| Related Certifications: | Salesforce Certified Marketing Cloud Consultant |
| Sample Questions: | Salesforce MC-202 Sample Questions |
| Exam Way: | Online (proctored) or Onsite (testing center) |
| Pre Condition: | No formal prerequisites. Salesforce recommends at least 6 months of hands-on experience with Marketing Cloud tools, particularly Email Studio and Journey Builder. Familiarity with AMPscript, HTML, and CSS basics is beneficial. |
| Official Syllabus URL: | https://trailhead.salesforce.com/en/credentials/marketingcloudemailspecialist |
Salesforce MC-202 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Email Marketing Best Practices | 15% | - Demonstrate subscriber acquisition and retention methodologies - Evaluate email design elements and techniques for effective campaigns - Differentiate elements that impact message deliverability |
| Topic 2: Content Creation and Delivery | 24% | - Configure and execute email sends - Manage content using Content Builder |
| Topic 3: Subscriber and Data Management | 26% | - Configure segmentation and audiences - Manage subscribers, lists, and data extensions |
| Topic 4: Marketing Automation | 26% | - Configure automations using Automation Studio - Configure and execute journeys using Journey Builder |
| Topic 5: Insights and Analytics | 10% | - Analyze email performance and tracking data |
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