Google adwords-fundamentals Actual Free Exam Questions & Community Discussion

Exam Code/Number: adwords-fundamentals
Exam Name/Title: Google Search Fundamentals Exam Practice Test
Certification Provider: Google
Corresponding Certification: Adwords

Exam Questions: 160
Updated On: Jun 01, 2026

Question #27

Which are the required components of an ad group running on the Search Network?.

A. Frequency capping, daily budget, ad scheduling

B. Default bid, position preference, placements

C. Placements, keywords, network targeting

D. Text ad, keywords, default bid

Discussion 0

Correct Answer: C Vote an answer

Explanation: Only visible for EduDump members. You can sign-up / login (it's free).

Question #28

Your ad is live on Google search, and you want to continue to check it over time to see if it is still running. Why is it advised that you use the Ad Preview and Diagnosis tool instead of doing searches to find your ad on Google.com?

A. None of these options are correct

B. By performing searches that trigger your ad, you'll automatically be charged for the impressions and may use all of your daily budget too quickly.

C. By performing searches that trigger your ad, you'll rack up impressions without clicks, which can lower your click through rate and prevent your ad from appearing as often as it should.

D. By performing searches that trigger your ad, you are inflating the amount of predicted impressions on the search keywords, which may impact your organic search ranking.

Discussion 0

Correct Answer: C Vote an answer

Question #29

Which is the highest level of account access available in AdWords?

A. Email-only

B. Read-only

C. Executive

D. Administrative

Discussion 0

Correct Answer: D Vote an answer

Explanation: Only visible for EduDump members. You can sign-up / login (it's free).

Question #30

How does contextual targeting work?

A. Keywords are used to place ads on websites next to the content that matches the keyword

B. Advertisers select individual websites on the Google Display Network to display their ads

C. Text is used to place ads next to relevant website content without using keywords

D. Websites outside of the Google Display Network are selected for keyword-matched placements.

Discussion 0

Correct Answer: A Vote an answer

Explanation: Only visible for EduDump members. You can sign-up / login (it's free).

Question #31

Which formula does Google use to rank keyword-targeted ads on Google search?

A. Maximum cost-per-click (CPC) bid x Quality Score

B. (Maximum cost-per-click (CPC) bid + Daily Budget) / Quality Score

C. Maximum cost-per-click (CPC) bid only

D. (Maximum cost-per-click (CPC) bid x Quality Score) / Daily Budget

Discussion 0

Correct Answer: A Vote an answer

Explanation: Only visible for EduDump members. You can sign-up / login (it's free).

Question #32

A keyword with a very low click through rate (CTR) will usually receive:

A. A low Quality Score on the Google Search Network.

B. A low average cost-per-click (CPC) on Google search.

C. More impressions on the Google Display Network.

D. Impressions only on the Google Search Network.

Discussion 0

Correct Answer: B Vote an answer

Question #33

Which is one characteristic of the "Accelerated" delivery method?

A. Ads are shown when users search on relevant variations of keywords in the campaign.

B. Ads are shown above the search results as well as to the right of the search rest.

C. Ads are only shown when there is a higher likelihood that users will click on them.

D. Ads are shown as frequently as possible until the budget is exhausted.

Discussion 0

Correct Answer: D Vote an answer

Question #34

Which is allowable in an AdWords image ad?

A. Use of phrases like "hurry" or "limited time"

B. Content that mimics a news article to appear more factual

C. Images that look like a system warning

D. Text that flashes continuously to attract the user's attention

Discussion 0

Correct Answer: A Vote an answer

Explanation: Only visible for EduDump members. You can sign-up / login (it's free).

Question #35

Higher Quality Scores typically lead to:

A. Faster delivery of daily budget.

B. Lower costs and better ad positions.

C. Higher costs and lower ad positions.

D. Less overall impressions.

Discussion 0

Correct Answer: B Vote an answer

Question #36

On which devices are mobile ads eligible to appear?

A. Electronic readers with Internet connections

B. iPhones and similar mobile devices that use full (HTML) browsers

C. Standard mobile phones that use mobile (WAP) browsers

D. Desktop and laptop computers

Discussion 0

Correct Answer: C Vote an answer

Explanation: Only visible for EduDump members. You can sign-up / login (it's free).

Question #37

What impact on conversions would you generally expect from lowering and raising bids? Assume daily budget is not and will not be reached. (Select all that apply.)

A. Higher bids generally result in fewer conversions at a higher average CPA.

B. Higher bids generally result in more conversions at a higher average CP

C. Lower bids generally result in more conversions at a lower average CPA.

D. Lower bids generally result in fewer conversions at a lower average CPA.

Discussion 0

Correct Answer: B,D Vote an answer

Question #38

Amy, a new account manager at Bob's agency, will be working with three specific accounts underneath a My Client Center (MCC) account. Which is the best way for Bob to limit her access to only those accounts?

A. Create a new MCC account linked to the original MCC account, and then move the three accounts into that MC Grant Amy access to that sub-MCC only.

B. Invite Amy as a read-only user on the MCC level, so she can view reports for the accounts she needs to see.

C. Combine the campaigns from each account into a single AdWords account. Grant Amy access to that single account so she can manage all campaigns from one place.

D. Set up direct login emails to each of the three accounts, so Amy will log in to each account individually without gaining access to the other accounts linked to the MCC.

Discussion 0

Correct Answer: A Vote an answer

Question #39

[Two ways to identify a keyword's Quality Score are to view the Quality Score column and to:

A. Click keyword into the Traffic Estimator tool.

B. Click on the "See search terms" button next to that keyword.

C. Click on the speech bubble icon next to that keyword.

D. Download a campaign level report from the Campaigns tab.

Discussion 0

Correct Answer: C Vote an answer

Download Free Google adwords-fundamentals Demo

Simply submit your e-mail address below to get started with our free demo of your Google adwords-fundamentals exam.