Oracle 1Z0-1032 Actual Free Exam Questions & Community Discussion

Exam Code/Number: 1Z0-1032
Exam Name/Title: Oracle Responsys Marketing Platform 2019 Implementation Essentials
Certification Provider: Oracle
Corresponding Certification: Oracle Responsys Marketing Platform Cloud Service

Exam Questions: 72
Updated On: Aug 21, 2026

Question #1

You are working on a campaign to collect responses for 45 days.
How should you ensure that it closes 45 days after launch?

A. In the Program Designer, configure 45 days for Auto-Close after launch.

B. Create a calendar reminder and manually close the campaign.

C. In the Campaign Workbook's Launch Options, configure 45 days for Auto-Close after launch.

D. In Manage Campaigns, select 45 days for the end element.

Discussion 0

Correct Answer: D Vote an answer

Question #2

A subscriber opens an email with Conversion Tracking on, clicks a link, but does not purchase. The next day, this subscriber receives a second email with Conversion Tracking on with a follow-up offer, clicks a link, but still does not purchase. The subscriber bookmarks the URL, and on the third day, returns to the webpage and finally makes a purchase.
Assuming the conversion cookie is not deleted, how will the transaction be tracked or attributed?

A. The purchase transaction is attributed to both email campaigns.

B. Because the final purchase was made by a visit directly to the webpage, the purchase isconsidered a web transaction and no email attribution is registered.

C. The purchase transaction is attributed to the second campaign (most recent) that the recipient opened and clicked.

D. The purchase transaction is attributed to the first campaign that the recipient opened and clicked.

Discussion 0

Correct Answer: C Vote an answer

Question #3

When you add a Conversion Tracking Tag to a Conversion Acknowledgement page, each time a visitor completes a transaction, conversion credit will be attributed to the sourcing campaign by default.
Which name-value pair should you append to the Conversion Tracking Tag to clear the cookie in order to eliminate potential duplicate reporting?

A. action=single

B. tracking=first

C. tracking-once

D. action=last

E. action=once

Discussion 0

Correct Answer: C Vote an answer

Question #4

While configuring the import of a PET table, you need to match new records to existing records for the data merge.
Which two profile fields are options to configure the import to match existing records? (Choose two.)

A. CUSTOMER_ID_

B. EMAIL_ADDRESS_

C. PET_ID_

D. ADDRESS_

Discussion 0

Correct Answer: A,B Vote an answer

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Question #5

You are asked to troubleshoot a dynamic campaign that is not inserting content correctly for VIP subscribers.
You learn that VIP subscribers who have spent more than $3,000 are not receiving messages with the proper promotional code associated with their status level. The amount of money a subscriber has spent is stored in the AMT_PURCHASES attribute as number data type. The set of rules is as follows:
- Rule 1: AMT_PURCHASES Greater than 100
- Rule 2: AMT_PURCHASES Greater than 1000
- Rule 3: AMT_PURCHASES Greater than 3000
Identify the solution.

A. Responsys can't execute rule sets for a dynamic region without a default conditional rule that initializes the rule set to zero. You will need to create the following rule to fix this issue:1. Default Rule 0:
AMT_PURCHASES Equals 0

B. Responsys requires that the money data type be assigned, because it doesn't support the number data type to be used for monetary values.

C. The rule set should be changed:1. Rule 1: AMT_PURCHASES Greater than or equal to 1002. Rule 2:
AMT_PURCHASES Greater than or equal to 10003. Rule 3: AMT_PURCHASES Greater than or equal to 3000

D. Responsys executes rules in sequential order, so any subscriber with more than $100 in spending will have the content inserted associated with the first rule and the rest of the rules will never be resolved.
Either the order of the rules should be reversed or the conditional logic should bechanged to use different operators.

Discussion 0

Correct Answer: D Vote an answer

Question #6

What happens when you send a Responsys campaign and the ISP returns a "Hard Bounce" error to the sender?

A. A hard bounce of an email message will delete the contact record from the Profile List to ensure that messages will no longer be sent to that address.

B. A hard bounce of an email message will set the EMAIL_DELIVERABILITY_ STATUS_ field to Undeliverable and messages will no longer be sent to that address.

C. A hard bounce of an email message will cause the record to be flagged as Hard Bounced in an Insight Report, and you can run a list cleanse process to remove it from your list.

D. A hard bounce of an email message will cause the record to be logged in to the Hard Bounced table, and you must select that list as a suppression list in future message launches to ensure that you do not send to that address again.

Discussion 0

Correct Answer: A Vote an answer

Question #7

Your client's email analyst advises you that recent reports show an increased soft-bounce rate of 6% for emails launched in the last 30 days. The analyst is worried about being flagged as having a bad reputation by some ISPs and wants you to suppress sending to soft-bounced addresses for the next 30 days.
Which option should you use to handle the soft-bounce problem?

A. Take the latest CED report to locate all soft-bounced addresses. Run a Connect job to change the DELIVERABILITY_STATUS_ field to U for those addresses so that messages will no longer be sent to that email address.

B. When defining audiences for the next month, add criteria in Filter Designer to suppress all email addresses that have soft bounced in the last 30 days.

C. Manually change the DEVERABILITY_STATUS_ field to Undeliverable for any email that soft bounces.

D. Create a filter of all soft-bounced addresses for the last three email launches, save it as a PET, and use that as a suppression table for all email campaigns for the month.

Discussion 0

Correct Answer: B Vote an answer

Question #8

Which coding practice should you use when coding responsive design email messages?

A. Use background images freely; they will just not display if not supported on some platforms.

B. Include styling code inline between the <HEAD> tags within HTML elements instead of in external files.

C. Create separate HTML documents for responsive and nonresponsive emails to avoid having the necessary elements and code structure in one document.

D. Keep elements showing up in the responsive version in the same order as they appear in the nonresponsive version: left to right and top to bottom.

Discussion 0

Correct Answer: D Vote an answer

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