Salesforce MKT-101 Actual Free Exam Questions & Community Discussion
A marketer needs a quick count of record in a data extension with 'Djibouti' as they value for Country.
What should they use to determine the number of matching records in the least number of steps?
What should they use to determine the number of matching records in the least number of steps?
Correct Answer: B
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Northern Trail Outfitters wants to use a specific IP address and a subdomain of order subdomain for all of its transactional emails.
What should be configured to accomplish this request?
What should be configured to accomplish this request?
Correct Answer: C
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A marketer has noticed an increase in unsubscribes. They would like to address this concern but, going into a holiday season, want to avoid eliminating planned emails.
What should they use to easily focus their marketing efforts on subscribers who are least likely to unsubscribe?
What should they use to easily focus their marketing efforts on subscribers who are least likely to unsubscribe?
Correct Answer: B
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Northern Trail Outfitters (NTO) wants to simplify a journey that has a decision split prior to every email send to remove certain subscribers from the journey.
What should NTOdo to simplify the journey?
What should NTOdo to simplify the journey?
Correct Answer: A
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A marketer has been asked to collect consumer information using Marketing Cloud for users obtained from social channels for future mailing.
What should the marketer do to accomplish this?
What should the marketer do to accomplish this?
Correct Answer: B
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Northern Trail Outfitters (NTO) released a clever promotional video that went viral.
Subsequently, the company acquired a large number of email leads at the last trade show.
NTO wants to send a welcome email with a coupon directing recipients to its website.
Which configuration should help with limiting a spike in volume to the website?
Subsequently, the company acquired a large number of email leads at the last trade show.
NTO wants to send a welcome email with a coupon directing recipients to its website.
Which configuration should help with limiting a spike in volume to the website?
Correct Answer: C
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A marketer has created a primary data extension that contains all active subscribers with fields containing key demographics and subscriber attributes. Each week, there are up to 10 teams that send to segments of their subscriber base.
What should they use to ensure they have fresh data for these sends?
What should they use to ensure they have fresh data for these sends?
Correct Answer: B
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Northern Trail Outfitters (NTO) has a promotionalemail intended to be sent to only its high-value customers. NTO wants to implement additional-guardrails to prevent sending the email to more subscribers than intended.
Which Activity should be configured in Automation Studio to help?
Which Activity should be configured in Automation Studio to help?
Correct Answer: C
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A global marketing team has created an email using Content Builder Approvals and shared it with multiple business units in their Enterprise. Even though the email was approved, additional changes are needed.
What is the first action the team should take to make the edits?
What is the first action the team should take to make the edits?
Correct Answer: C
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Northern Trail Outfitters (NTO) is going through IP address warning and would like to understand the metrics of the email sends on a data level.
Which out-of-the-box report should IMTO use to get thisinformation to refine to its sending methods?
Which out-of-the-box report should IMTO use to get thisinformation to refine to its sending methods?
Correct Answer: C
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A marketer is testing an email that includes an Interactive Email Form and discovers the form ismissing when the email is opened in Gmail.
What guidance should be given to the email developer to ensure the interactive form displays correctly?
What guidance should be given to the email developer to ensure the interactive form displays correctly?
Correct Answer: C
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