Salesforce MKT-101 Actual Free Exam Questions & Community Discussion
A marketer has started using Datorama Reports to enhance their email performance and engagement monitoring, which feature should improve Datorama Dashboard usability?
Correct Answer: B
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Northern Trail Outfitters wants to monitor customer status while they flow through a post-purchase journey.
Which configuration is required to make decisions on this data?
The status data is connected to the contact in an attribute group.
Which configuration is required to make decisions on this data?
The status data is connected to the contact in an attribute group.
Correct Answer: C
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Northern Trail outfitter wants to use an AI-based approach to target subscribers who arenot receiving too many emails but are engaging constantly with the emails sent to them.
Which feature should help achieve this?
Which feature should help achieve this?
Correct Answer: C
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Northern TrailOutfitters is spending daily batch files of customer data to Marketing Cloud via file drops. When the Automation runs, the files are often empty and data points are not available for processing.
Which component of Automation Studio ensures that steps within the Automation are only executed when a certain is fulfilled?
Which component of Automation Studio ensures that steps within the Automation are only executed when a certain is fulfilled?
Correct Answer: A
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Northern Trail Outfitters (NTO) is launching a post-purchase campaign that emails customers to ask for feedback on their most recent shopping experience.
What should the NTO marketing team include in the email design to encourage a high response rate?
What should the NTO marketing team include in the email design to encourage a high response rate?
Correct Answer: C
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Northern Trail Outfitters is looking at solutions that provide warnings/advice automatically about Email Sends using Artificial Intelligence.
Which standard tool best does this?
Which standard tool best does this?
Correct Answer: A
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A marketer typically sends to a filtered data extension that contains their primary audience. They need to target only a portion of this population for an upcoming send.
What should they do to further segment their audience?
What should they do to further segment their audience?
Correct Answer: A
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Northern Trail Outfitter historically received a bulk data file from a vendor per day in its Marketing cloud SFTP. The vendor is updating its sending cadence and will be delivering files over approximately eight hours throughout the day. The files will maintain the same naming convention and include a timestamp.
Which update shouldbe implemented to the automation to process the fries as they are received while minimizing network?
Which update shouldbe implemented to the automation to process the fries as they are received while minimizing network?
Correct Answer: A
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Northern Trail Outfitters (NTO) wants to grow its number of email subscribers.
Which action follows best practices to increasesubscribers?
Which action follows best practices to increasesubscribers?
Correct Answer: A
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The marketer for Northern Trail Outfitters wants to review the toneof subject lines and the effect on engagement for recent sends.
Which tool should supply insights into the tone of subject lines?
Which tool should supply insights into the tone of subject lines?
Correct Answer: C
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Northern Trail Outfitter (NTO) is warning up a new IP address primarily for a new product line. Initially, NTO wants to move some of its lower-volume transactional sends onto this new IP.
Where should NTOupdate the IP configured for these sends?
Where should NTOupdate the IP configured for these sends?
Correct Answer: C
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